Digital media isn’t just for the big publishers: there are plenty of low-cost options for independents in specialist markets to make a splash on the web, mobile and social media. 

We’re sharing thirty practical tips for niche publishers with limited budgets and resources in an interactive seminar session at Publishing Expo on 28 Feb at 15.10.

Agora Lifestyles is a UK subsidiary of US newsletter publisher Agora Inc.  They create consumer subscription newsletters covering simple tips on making money on the financial markets, betting systems and online home business opportunities.   Across all their newsletter publications they have 20,000 paid UK subscribers.

The mainstay of their subscriber acquisition programme is email marketing, but recently they have been having significant success with a simple video/audio alternative to classic long copy emails.

Tony Harris acquired Boat International eight years ago, and has built it into a global publishing and events business.  He has a history in magazine publishing, having acquired Sailing Today and launched Coast magazine before taking over Boat International.  Tony is taking part in the consumer media panel at the Specialist Media Conference.  Here he shares his plans for his own business and some tips for other independent publishers.

World Music publisher and past Media Pioneer awards winner is at it again.  Songlines’ Kindle Fire edition went live just before Christmas: the first UK music magazine on the new tablet, according to pioneering publisher Paul Geoghegan.